Increasing revenues through social media sales was the July focus for a free workshop presented by Kimberly Devine of Uplight Digital Marketing Agency.

“Don’t make everything about sales, or your followers will drop and block you – and not come back!” she said.

Devine talked about the traditional “sales funnel,” and gave examples of social media posts that could attract followers and build loyal customers.

The workshop is offered the last Friday of each month beginning at noon at the Fairfield Chamber of Commerce office.

August topic will be “Using Tags and Hashtags.”

(Photo by Karen Leidy)